I Dream For You
E-Commerce Strategy
Experience Strategy
UI/UX Design
Accessibility Design
Design System
Shopify Development
Technical Consulting
I Dream For You is just that. It’s creating & dreaming up individual pieces that can hopefully remain kinda timeless. Inspired by the 70s through to the 2000’s, it’s all about creating that one perfect pair of thrash-able jeans, that silk shirt that fits and shines just right and that dress you can always rely on whether it’s for work or for a wild night out.
I Dream For You approached us with their e-commerce site showing two priorities to improve on: to elevate its online presence with a distinctive design and to integrate a sophisticated, custom backend solution. The existing website did not fully capture the brand's unique essence and lacked the functional prowess needed for a seamless e-commerce experience.
We centred and focused on designing and building a custom site that encapsulated the unique spirit of I Dream For You. We aimed to harness Webflow's design flexibility for the front-end, creating a bespoke, visually engaging user interface, while integrating Shopify's powerful e-commerce system for the backend, ensuring a smooth and reliable shopping experience.
01 Digital Strategy & Technical Consulting
02 UX & IA Discovery & Strategy
03 UI/UX Design
04 Design System
05 Interactive Style Guide
06 Webflow Development
07 Custom Code & Integrations
For I Dream For You, we crafted a design system that was as unique and classic as the brand itself. The colour scheme and design elements were chosen to reflect the brand's timeless feel and vintage identity. This approach resulted in a visually appealing and distinct website design, providing an inviting and memorable shopping experience for customers.
Our focus was on delivering an immersive and intuitive user experience. We incorporated interactive design elements, high-quality visuals, and a straightforward navigation system, all aimed at enhancing customer engagement and simplifying the path from product discovery to purchase.
A key highlight of this project was the custom backend development, which seamlessly integrated Shopify and Webflow. This integration allowed us to leverage the best of both platforms: the creative flexibility of Webflow for an appealing front-end and the reliable, efficient e-commerce capabilities of Shopify for the backend. This setup provided an optimal balance between aesthetic appeal and e-commerce functionality.
I Dream For You
